Custom Website Design & Strategy

Websites that work for your brand

AND look good doing it!

Your online space should:

+ Express your brand
+ Create ACTIONS & Results
+ Share what you do
+ Excite you!

When a potential client visits your website for the first time they get to experience YOU.

When we sit down to craft a new website we learn all about you: your zone of genius, how you stand-out, your big goals and more.

This helps us tell your story in your online space so you can speak boldly, reach your ideal client and excite them to take action!

We know multiple platforms to best support your needs

What working with Aileour Creative on your website project looks like:

01.
Research & Strategy

This is where brand strategy and a stellar identity counts.
We spend time becoming familiar with your brand and industry through questionnaire, conversation, and research. Then with an understanding your needs and goals we develop a flow of pages and ideal content that strategically help you achieve those goals, and grow beyond them.

02.
AEO, SEO & Content

We believe content dictates design.
All the design in the world won't help a website that doesn't communicate well. That's why start with your messaging, integrating keyword research that help you show up in search listings, and AI responses.

03.
Styling

We amplify your message with top-tier design.
With strategy and messaging in place we will sketch and build page mockups that speak your brand visually and execute our strategy. We use this opportunity to create website styles for a cohesive look that connects to your identity.

04.
Build

This is when it call comes together.
All that pre-work makes for a seamless buildout of your new website and implementation of our approved strategy,

05.
Polish & Launch

To the 9s. We're ready for the show.
Before public launch we do a final reviews, requested edits, and polishing of the new website pages. Then everything goes live and we celebrate!

Custom Website Design

Includes:

  • Website strategy 
  • Search engine optimization (SEO) and AI search optimization (AEO)
  • Copywriting guidance or copywriting services
  • Design and build of website to meet your goals
  • Responsive design for mobile (of course)
  • Accessibility-minded design
  • Training on your website to make simple edits (if needed)

The average investment is
$5,000-$12,500
*We customize quotes based on your needs.

Additional Website Services:

  • WordPress Hosting
  • Website Maintenance Plans
  • Photography Creative Direction with a local photographer for updated brand photos
  • Videography Creative Direction with a videographer for b-roll background video and brand story videos

Clients Served

Laptop and iPhone mockup of valkyriefinance.com designed for Appleton, WI Financial Planner Sarah Paulson

Valkyrie Financial

Branding & WordPress Website

View Valkyrie Financial Case Study →

A Farm Chick's Closet

Shopify eCommerce Website

View A Farm Chick's Closet →

Mama + Maker

WordPress eCommerce Website

View Mama + Maker →

Laptop and iPhone mockup of valkyriefinance.com designed for Appleton, WI Financial Planner Sarah Paulson

Corinne Zuleger Life Coaching

Branding & Squarespace Website

View Corinne Zuleger Life Coaching →

B. Balanced Services

WordPress Website

View B.Balanced Services →

REB Electric

Branding & WordPress Website

View REB Electric →

Frequently Asked Custom Wesbite Design Questions

The questions we get asked most — answered honestly.

Do I really have to start with brand strategy?

Yes — and we mean that kindly, not rigidly.

Strategy is the reason the design works. Without it, we’re making visual decisions without knowing what they’re supposed to say or who they’re supposed to move. Every Aileour engagement begins with strategy because we won’t build something we don’t fully understand. Think of it less as a requirement and more as a quality standard we hold for every client, including you.

Do I need website hosting and a domain?

Both are needed for a website. Think of your domain as your street address (how someone knows where to go to find you) while hosting is your house (how you welcome them in.)

The caveat is, some website builders like Squarespace and Shopfiy include hosting to use their builder and platform. 

Can't I just use a Facebook page?

What if Facebook is down? It's happened. Suddenly no one can find you!

Beyond that, having your own digital space allows you to create deeper connection and more easily convert in an expereince you create.

And from an SEO or even AEO perspective, you'll have a greater chance at coming up in search results.